Beautiful curly hair created in Redrooms for summer 2019! From straight hair to bouncy curls!
Introducing NEW bond strengthening system for colour and bleaches.
SMARTBOND is our new protective and strengthening service.
With input from long-term partnerships with hairdressers, L’Oréal’s Research & Innovation Department used its 100 years of scientific expertise and long-standing knowledge in high-performance hair care to create SMARTBOND.
SMARTBOND is a unique system that protects and strengthens the hair during technical services (such as bleach and haircolor). The system consists of 3 components, the first 2 being used at the salon and the 3rd one at home.